Rekindl · resources
Everything Rekindl has published,
under one shareable URL.
The blog posts, the sample SMS and email sequences, and the first 30-day proof story when it ships. Send the link to a partner, a dispatcher, or a contractor friend who keeps asking how the follow-up actually works.
Library
Pick a section. Read what fits your shop today.
Every link points at content that’s already live on the site — no placeholders, no redirects, no broken slugs.
Writing from the campaigns
- Missed-call text-back for contractors: what one unanswered call actually costs →
A typical roofer or HVAC shop misses 20–30% of inbound calls, ~85% of voicemail callers won't call back, and a 30-second text-back inside five minutes recovers a measurable share. Here is the four-touch script and the timing behind it.
- How to recover dead estimates before they die →
A dead estimate isn't a lost lead — 73% of homeowners say the project is real, just postponed. Here's the dollar cost by trade, the green/red flags that tell you which to chase, and a 14/30/60-day SMS cadence that books them before a competitor does.
- How to revive old CRM leads you've already forgotten →
Dormant CRM leads convert at 5–15% when the message lands at the right week. Here's how to segment by age and source, the dollar value at stake across seven trades, and a 30/60/90-day reactivation cadence with sample scripts for roofing and HVAC.
Trade-stamped reactivation library
- Open the sample scripts →
Trade-stamped missed-call, estimate, and dormant-customer scripts with timing notes for SMS and email.
Trade-stamped landing pages
- Roofers →
Storm-damage leads, insurance-adjacent estimates, post-quiet-season pipeline revival.
- HVAC shops →
After-hours cooling-season emergencies, dead AC-install estimates, repair customers who never moved to a maintenance plan.
The proof-story template
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